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Ace_Let it Grow_Web Banner :15

Sprinklers Mean Warm Weather

Nothing says that Spring is finally here like the sight and sound of a sprinkler.  This :15 web banner was part of a Spring Sales Event for Ace Hardware that utilized iconic images shown in simple 1-shot camera moves set to the ubiquitous Ace Hardware melody.  It definitely makes you wanna get back outside. The images were choreographed and captured by Director Edouard Nammour and Free Market Films.  The piece was edited by Jim Talbot at Cutters.  And, Blunk Street Music did a great job arranging the Ace Hardware music and sound design.

Ace_Paint Rebate_Web Banner :15

Add A Coat of Character

Enjoy this playful :15 web banner for the Ace Hardware Spring Sales Event Paint Promotion.  Admittedly, coordinating socks and walls is difficult, but this spot captures the transformation that a fresh coat of paint can make in any room.  The fun Ace Hardware instrumental music, created by Blunk Street Music, a smooth dolly move from striped socks to striped walls to the Ace Royal Paint Can, and some simple type design are enough to carry the paint rebate message without any voiceover---which helped keep the banner interesting for online shoppers.

Ace_Paint Branding_Web Banner :15

Everything You Need to Transform Your Home

The popularity and effectiveness of our Ace Hardware TV Branding Campaign helped our Ace Clients realize the importance of utilizing consistent branding messages across all communications.  Friendly, helpful neighborhood hardware store.  This :15 web banner capures the interactions of paint customers and Ace Associates that can only happen in an Ace Hardware store.  And, best of all, it has the same look and feel as our Ace Hardware TV Campaign. 

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