Feldman Chevrolet_Fun to Be #1 :60
It's Fun to Be Number One!
Shortly after becoming Agency of Record for Feldman Automotive Group, our Sussman Team collaborated with Feldman Chevrolet and Director JB Carlin to create a heartfelt testimonial branding campaign for Feldman Chevrolet. The campaign featured real Feldman Chevrolet employees talking directly to camera about what makes Feldman Chevrolet Michigan's #1 Chevy Dealer. We were blown away by the believability of the performances, and the fun that Feldman Chevrolet employees had being Michigan's #1 Chevy Dealer. This Feldman :60 brand spot has the look and feel of a national Chevrolet spot at a fraction of the cost.
Feldman Chevrolet_Free Ride :30
Who Let the Dogs Out?
Most local Chevrolet Dealerships don't produce and run Super Bowl TV spots. But, Feldman Chevrolet didn't become Michigan's #1 Chevy Dealer by playing it safe. Our Sussman Team produced this fun and memorable Super Bowl spot from some stock footage of man's best friend and a song---The Edgar Winter Group's "Free Ride." Voiceover Talent Beau Stephenson's tongue and cheek read brings it all together. Enjoy the ride in a Feldman Chevrolet with your head out the window.
Feldman Chevrolet_October Lions :30
Michigan's Number One Chevy Dealer
Retail, retail, retail! Hard hitting retail advertising is what The Sussman Agency is all about, and what helped make Feldman Chevrolet Michigan's #1 Chevy Dealer. But, that doesn't mean it can't be fun. We celebrated Feldman Chevrolet's Detroit Lions sponsorship with this fun, bombastic Monday Night Football style campaign---even licensing the MNF music. Sussman Editor Tommy Summers put all the pieces together, and the booming baritone of Voiceover Talent Jon Barry hammers home the monthly offers.